As part of its mission to support and nurture the next generation of UK chefs, Seafood from Norway (SfN), proudly represented by the Norwegian Seafood Council and sponsor of the Craft Guild of Chefs Young National Chef of the Year (YNCOTY)
competition, recently attended the highly anticipated finalist Mentor Day, alongside long-term SfN chef partner Simon Hulstone from the Michelin-starred restaurant The Elephant.
Organised by David Mulcahy, Innovation & Sustainability Director at Sodexo UK & Ireland and Vice-President of the Craft Guild of Chefs, the YNCOTY competition is a standout and highly prestigious event in the culinary calendar, showcasing some of the finest emerging talent in the country.
The finalist Mentor Day was a key event designed to support and nurture YNCOTY and NCOTY finalists as they prepare for the competition finals, bringing mentors and sponsors together to provide guidance and expertise. The finalists gained valuable insights from mentor Chefs Simon Hulstone and Russell Bateman, Chair of Judges for YNCOTY 2024, in an environment charged with creativity and passion, helping them refine their skills ahead of the big day.
The day included masterclasses, and panel discussions, featuring a recipe showcase and filleting demonstration by Chef Hulstone, who delved into the ins and outs of creating winning dishes using sustainably sourced Norwegian seafood. The demonstration focused on Norwegian halibut, a firm favourite among chefs, renowned for its versatility and distinctive flavour.
Highlighting the significance of origin and provenance, Chef Hulstone provided finalists with a step-by-step guide to each ingredient, offering tips on crafting their dishes for the final, encouraging them to embrace simplicity in their approach. Chef Hulstone’s showcase fostered an open exchange of ideas and encouragement, inspiring the finalists to experiment with new techniques and approaches.
Breaking off into smaller groups, the finalists then explored a variety of Seafood from Norway products on display, where they learned about the Seafood from Norway ethos, which celebrates sustainable fishing practices and promotes education on the importance of origin, believing that understanding where seafood is sourced enhances appreciation of its value.
Chef Hulstone commented:
“Renowned for their sustainability practices and craftsmanship, Norway offers an array of world-class seafood. As a chef, understanding the journey from ocean to plate is essential. I’m committed to inspiring young chefs to think beyond the dish, considering the long-term impact of their sourcing choices and celebrating the origin and provenance of their ingredients."
The skills demo concluded with an interactive Q&A session, where Russell Bateman offered finalists key advice on fostering a winning mindset as they approach the finals in October.
In the competition final, the chefs will be tasked with creating a main course dish using fresh Norwegian halibut. Reflecting on the Mentor Day, Victoria Braathen, UK Director for the Norwegian Seafood Council said:
"The Craft Guild of Chefs Young National Chef of the Year competition is a defining moment in these chefs' careers, propelling them to new heights of aspiration. As part of our work in the UK, Seafood from Norway is proud to collaborate with the nation's culinary community in various ways, with a highlight being the sponsorship of this competition. At SfN, a significant part of our mission is dedicated to engaging, nurturing, and inspiring emerging UK talent, encouraging the culinary stars of tomorrow to experiment with and incorporate Norwegian seafood into modern cuisine. We wish all those taking part in this year’s competition our heartfelt best wishes."
-ENDS-
For more information, contact the NSC press office at
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NOTES TO EDITORS:
About the Norwegian Seafood Council
The Norwegian Seafood Council (NSC) proudly represents Seafood from Norway and works with the Norwegian fisheries and aquaculture industries to develop markets for Norwegian seafood through local market intelligence, market development, and reputational risk management. The NSC is headquartered in Tromsø and maintains local representatives in 12 of Norway's most important international markets. The Norwegian seafood industry finances the activities of the NSC via a tariff on all Norwegian seafood exports. The NSC is a public company owned by the Ministry of Trade, Industry, and Fisheries.
To learn more about Norway’s unique location, diverse seafood, generations of experience, and industry-leading sustainable fishing techniques, visit seafoodfromnorway.co.uk.
