New Shake Shack London opening mid-2015

Shake Shack have announced they will be opening a second London location in mid-2015.

The new branch will be based in Westfield Stratford City shopping centre, and will build on the success of the original Shake Shack London in Covent Garden, their first foray into the UK.

“Ever since we opened in Covent Garden, we’ve been humbled by the passionate response from Londoners. We thought it was about time we built another Shake Shack. Westfield Stratford City feels like the right place and the right time,” said Randy Garutti, Shake Shack CEO.

The new Shake Shack will encompass forward thinking architecture, and a unique interior design featuring recyclable and sustainable materials, including reclaimed bowling alleys handcrafted in Brooklyn and retired rooftop water towers from Manhattan.

The menu will feature all the usual Shake Shack favourites, including burgers made from 100% Scottish Aberdeen Angus beef and hotdogs from London-only Cumberland sausage.

The community will play a pivotal role in the launch of the Westfield Stratford City Shack, with plans to work alongside The London Lions basketball team, partner with local vendors for sourcing and support the local youth.

Nigel Sherwood, Business Director of Shake Shack UK said, “This is an area of London where we can really help to make a difference and continue Shake Shack’s mission to ‘Stand for Something Good’.”

Randy Garutti added - “We can’t get enough of London’s booming food culture and we’re looking forward to deepening our roots with our fans, local farmers, artisanal producers and community.”

For more information, including a list of all Shake Shack locations around the world, visit www.shakeshack.com

Read our interview with culinary director, Mark Rosati, to find out how what started out as a New York hot dog cart has become an international brand.